Hot Drop
Hot Drop turned matchmaking into gameplay, collapsing dating culture and Warzone lobbies into a shared, real-world drop point. What started as a swipe ended as a duo, playing together, in real life.
Date
Feb 2024
Role
Art Direction
The Challenge
TURN VALENTINE’S DAY CONNECTION INTO SOMETHING MEANINGFUL FOR GAMERS LIVING IN SOLO QUEUES.
The Solution
TRANSFORM TINDER INTO A DUOS MODE,
MATCHING PLAYERS AND DROPPING THEM INTO A SHARED GAMING DATE AT FORTRESS SYDNEY.